Our customer, the famous lingerie producer “Lovable”, organized a contest at the launch of the new bra “Tonic Lift”.
In order to reach a great number of contenders, we decided to exploit the most used social network: Facebook, and we built a Facebook Application.
The words “contest” and “Facebook” mixed together were the winning key of this marketing campaign.
Code This Lab http://www.codethislab.com (development)
SmallFish http://www.smallfish.it/ (project management, art direction)
Lovable http://www.lovable.it/default.aspx (customer)
A seductive and stylish layout that reflects the main values of Lovable
Contest Main Page
Product’s technical specifications section
Feedback from customers
No Win Frame